Dr. John Peloza is an Associate Professor in the Gatton School of Business and Economics. Dr. Peloza's research focuses on corporate social responsibility and prosocial consumer behavior, and is characterized by interdisciplinary theories and methods. In the last year, he has mentored 2 undergraduate students, as well as numerous doctoral students. When asked about how his mentees have influenced his life, he said “First, undergraduates can bring useful insights and ideas to a project.